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Baidu ESG Management
To promote sustainable development, Baidu has fully integrated the core concepts and standards of environment, society and governance (ESG) into our corporate management.

We are committed to improving internal ESG management, pursuing a low-carbon business model, and strengthening information security and data privacy protection. We also highly value user experience and customer service, highlight personnel training, and safeguard our employees’ rights. On the other hand, we work vigorously with authorities and industry-leading organizations with focuses on broader industry ecosystem and more extensive technology application scenarios. We are dedicated to addressing social challenges through technology and giving full play to the strength and innovation capabilities of the business, contributing long-term and continuous positive value to relevant stakeholders and the development of human society.